This isn’t really an SEO oriented blog, but the topic does come up every now and then, usually relating to things like the importance of backlinks. Backlinks help in several ways–traffic, Technorait authority, Google PR–and are key to building a successful blog, or so I’ve read.
How do you get links? A couple of ways are pretty easy, but also pretty meaningless. Paying for links (I don’t and can’t afford it) can be risky, and submitting your site to a ton of directories that don’t get much traffic (I have) takes a lot of time.
My preferred way to get links is to write some good content that people who author blogs dig and want to talk about themselves. This is the best type of link in my opinion. It implies relevance to the other blog’s readers which produces traffic, it provides strength in measuring systems like Technorati, and most importantly, it strokes my ego. Seriously—the fact that someone liked (or hated) a specific post I wrote enough to comment on it is pretty cool.
The next best link is the one I’m asking for in this post–the Blogroll Link. I rank it second for one main reason–I’m not always sure what it means. It could mean that you like this blog in general, but not necessarily any one post specifically. It could mean that you are linking to get the attention of the blog you linked to in hopes of getting a link back. It could just mean that someone asked you for a link, and that’s the easiest way to give them one. That’s exactly what I’m doing here. I’m conducting my First Annual Backlink Drive by asking all of the folks who subscribe to the feed or visit on a regular basis to take a couple of seconds and add me to your blogroll.
There, that’s it…quick and painless. I figured this is a much better way to ask than emailing a bunch of folks individually. It saves time for everyone, and since you are probably reading this through a feed, you remain anonymous and don’t have to feel bad because you told me “no”.
By the way, the correct answer is “yes”.
Thanks! And feel free to spread this idea around amongst your own readers/subscribers. A backlink to the guy who gave you the idea would be much appreciated. 😉
I’m going to measure the success of this request by Tehcnorati. As of this posting, authority=49 and reacions=84. While I’m in the mood I’m going to go ahead and pen the draft for the Second Annual Backlink Drive, coming to this blog November 7, 2008.