AdSense Money Available On Your Feed

This isn’t much of a surprise…it was pretty obvious that the very reason Google bought Feedburner in the first place was so they could roll AdSense into it. And no complaints here either–to their credit, Google immediately made all of the “pro” features of Feedburner available for free as soon as they took ownership. These features are plenty valuable, and I’m happy to have them.

MoneyI’d expect the number of publishers enrolled in the AdSense program to go up (Go here to
). It’s still the easiest way (ok, maybe second easiest way) for small publishers to monetize. And including ads in a feed is even easier than displaying them on your site–no need to add code in the right place or worry about placement and layout, which is the “art” in displaying ads directly in the template. Feedburner is a great way to start playing with AdSense if you’ve never used it and were curious.

The downside? I don’t really see one. The ads are optional. It’s totally up to the feed owner as to whether or not to serve ads. It doesn’t cost anything to display the ads, and while you may not get rich, you may at least make enough change to pay for gas beer hosting. I am a little surprised it took Google so long to integrate AdSense. Then again, they still haven’t fixed the problem with reporting subscribers that shows up every month or so and makes everyone freak out.

So…why aren’t you seeing ads in this feed? I decided a while back that I was going to keep my feed ad free as sort of a “thanks” to the people who subscribe. In that vein, I’ve also made some changes on the actual site layout to make the site a little more friendly to returning visitors by eliminating one of the ad components in the sidebar and eliminating the ad at the end of each post.

That move isn’t entirely unselfish, as I’ve also added a “related posts” component that will hopefully make the site a little more sticky and get more traffic for older posts. Hopefully I’ll be paid off there, as each post older than 7 days now has an ad component at its beginning.

My other idea is to add a “donate” button. That way people who were just about to comment that I should eliminate all ads (you know who you are) could just give me money and feel like they really deserved ad free content.

The Whistles Go Woo Woo!

This is an oldy but a goody, and every time I see it I laugh.  BubRub and L’il Sis have to be my two favorite characters of internet viral video.  I know what you’re thinking–what about Jesco?  Jesco was a pre-internet phenomenon, so BubRub and L’il Sis take the title.

Don’t worry though.  It’s just for decoration.  That’s it and that’s all.

Local Web Wars

Jack Lail comments on the Golden Age of Web News:

The community will certainly win through more intense and competition-honed news coverage and some damn good local news Web sites.

For those of us on the outside looking in, this is the most encouraging result of competition.  The news organization that can bring us the one fact or caveat to a story that the other doesn’t will gain an advantage, if only for 20 minutes or so until they are trumped by the other guys.

Then again, no one is really completely on the “outside” anymore.  Now it’s more like we all have at least a right leg or left leg in the mix somewhere.  The blogosphere has made news coverage one big hokey-pokey.

Pouring The Coals

It doesn’t seem like very long ago that The Missus and I would spend way too much time watching something boring on TV or being distracted from writing by some other excuse.  But for the last week or so it seems like we’ve been doing very little but writing.  Last night we had to actually set aside some down time–a break from writing–so that we could watch a movie and relax.  I love when projects get that kind of momentum, but it’s a little tough when you’re working on a project like that from home–you’re always at work.

Tonight I’m taking another break to catch up with some reading (and commenting).  I’m sure I’ll be spending a lot more time here once Ron Paul announces he’s going to run on the Libertarian ticket though.  😉

A Call to Action!

If you haven’t subscribed to my feed, now would be a good time to do so.  There is a special prize inside every post that’s available to feed subscribers only.  You’ll be especially interested in this if you’re a blogger…

Found–Another Good WordPress Resource

I’ve been spending the last few days working on a couple of new projects that I plan on launching later this week or early next week. On Monday I put my first WordPress plugin out for the world to, uh, bash. Just kidding (not really).

I’ve been lucky enough to find a few people who are willing to run it through the wringer and show me the problems and what can be improved. The unexpected bonus is that these guys have great resources on their own websites, and I may not have discovered them otherwise. For example, I was checking out Leland’s site, themelab.com, and ran across a really good article on improving on existing WordPress themes which instantly solved a problem I’ve been having on one of my new projects.

It’s really encouraging to find people who are willing to help out and make these projects go more smoothly, and it’s really cool when you find a resource like themelab.com that you can refer to again and again down the road!

RSS Awareness Day

RSS Awareness Day May 1st has been declared RSS Awareness Day by, uh, some folks who want to raise awareness about RSS. I was actually surprised to learn that only 5.4% of internet users are currently using RSS. I’m pretty vigilant about watching my subscriber numbers, so I would LOVE to increase RSS usage to somewhere closer to 15%…that would theoretically triple my readership.

So for those of you who read this blog regularly and don’t use an RSS reader, let me again emphasize how cool of a technology it is, and how it will change the way you read on the web. For instance, using RSS, one could gain the ability to subscribe to and read a site from work which has been blocked by their company’s IT department, if one were so inclined.

And for those of you who are bloggers and/or webmasters yourself, help spread the word by promoting RSS Awareness Day on your own site. I truly believe that together we can make a difference in the way people surf while looking super-smart in their eyes at the same time. 😛

The Blogosphere Is Going to Implode? Nah.

According to Gawker’s Nick Denton, yes.

Gawker head honcho Nick Denton explained to Silicon Alley Insider that the decision to sell the sites was based on the economy, lack of advertising, and his desire to get lean before the blogosphere implodes.

Wait.  Don’t panic.  One prognostication does not a bubble burst.  Don’t rush out to the nearest convenience store to trade in your shares of www.itfrom.us for beef jerkey and (used) scratch of lottery tickets just yet.

Any reasonable person knows that the blogosphere is not going to implode, at least not until someone invents a cheaper and more efficient way than blogging to waste time and money.

HT–Michael Silence

It’s The Hard Knock Life? For Us?

Jigga What?“In my business, we like to say we’re from the hood. We’re not in the hood. By no means. Not even close.”

-Jay Z in “Water For Life”

I bet I catch some flack over this one, but it has to be said…

Over the last few weeks I’ve read several posts around the blogosphere about how tough times are financially right now. Gas prices are soaring, and…people are still complaining about traffic, so someone’s driving. The stock market is sort of…just steady. And I guess if you’re basing your assessment of your financial situation on how well your stock portfolio is doing, that’s not all bad. Interest rates are…near an all time low, though artificially. Unemployment is…5.1% (low). And the obesity rate of our country is reaching a level of crisis, so I guess there aren’t that many people going hungry.

Is this as bad as the Bush administration could screw things up? Is this all they’ve got?

Believe me, I’m a little frustrated too that times are so tough here in the land of milk and honey that we can only get milk and honey a few days a week. The other days we’re stuck with choosing either milk or honey.

Jigga's Problems

It’s gotten to the point that even the Jigga Man has problems. Based on what I’ve heard and the evidence presented in the graph above, he has at least 99 problems.

Then again, I don’t see any basic needs of survival listed as any of his problems either.

Seriously, I know there are people out there who are struggling just to get by. I know that. But what does “get by” entail here?  And how many bloggers are rummaging through virtual dumpsters to get a virtual meal via their high speed internet connections?

What are we actually struggling for? Bandwidth?

Are there problems? Hell yeah! Should we be concerned? Of course. But let’s keep things in perspective here. Having to sacrifice by doing things like cutting back to basic cable, making coffee at home and carrying a thermos, carpooling to work (with air conditioning), or not going to Disney this year are not the end of the world.

You hear it all the time, but it’s true. Go to some other country where people are really poor, and you’ll come back thankful for all of the luxuries the poorest of us enjoy here. When you see firsthand that “average” or “struggling” here is better than “wealthy” in many places, your perspective is changed forever.

It’s not just me, either. My grandfather, who grew up dirt poor during The Depression (capital letters, because that was for real) had this to say in his journal about his travels to New Guinea during World War II:

The only identity of men or women in their dress was their breast. I saw women with breast that hung down to their belt line. The men used pits to trap hogs and they would catch small pigs in them. I have seen women feeding babies and pigs also. They would feed the pigs until they could eat solid food or other things. They sure had a hard way of survival. I always thought I was poor and brought up the hard way. The only comparison I had up to that time was with people doing better than we were. When I saw a different comparison, I suddenly discovered that I had been rich all along and didn’t know it.

Not trying to trivialize anyone’s problems here, but please, let’s keep some perspective.  It’s not as though our women are breast feeding piglets to the point that they can eat solid foods so that we’ll one day (hopefully) be able to trap them, slaughter them, and have a meal.

By the way, if you are interested in helping someone who is trying to survive day to day have clean drinking water, please consider helping at PlayPumps.org.  You can also learn more about Jay Z’s travels to Africa to document their water issues at MTV.com.

Write It All Off

Cosmo KramerKramer: They just write it off.

Jerry: You don’t even know what a write off is, do you?

Kramer: Do you?

Jerry: No, I don’t.

Kramer. Well they do, and they’re the ones writing it off.

Jerry: I wish I had the last 20 seconds of my life back.

HT to Auramae via Twitter for this article on Wired. When you’re making a living blogging about your personal life, can you write off personal expenses like condoms? That’s what Soccergirl is attempting to do, and I for one am all for it.

In an age when bloggers and podcasters are making a living — or trying to — by blogging and podcasting about their personal lives, what exactly is legitimate? And if writing off your personal life is as easy as writing about it online and getting some Google ads, why doesn’t everybody do it?

Well, it turns out that you can’t write off things that you buy if you’re using them primarily for personal use, which makes sense. But just for laughs, I thought about all of the things I could write off since I’ve been blogging:

Cable TV (lots of blogging about The Wire, Lost, and Rock of Love), internet access (obviously), gas to drive around town, running shoes, and my taxes themselves.